Choosing the right colours to boost sales

Choose the Right Colours to Boost Sales

It’s imperative to test your colours. Testing colours with your audience will have better results. Take a few minutes to do a simple colour test. Choose colours that resonate best with your target audience and convey the proper message about your brand, and make a positive impression.
Use colour tones, schemes and styles that resonate well with your target audience to instil a sense of quality and credibility. Though this requires some market research on your part, it will be worth it when you see the result.

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The factors you need to consider when choosing your colours are age of audience and type of product/service. Choose colours that will appeal to the demographics of your market.  Your chosen colour scheme should also be appropriate for the service or product you sell.

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When choosing your colours, start with the basics. Your printed marketing materials are powerful tools when it comes to colour psychology and making a good impression. Qld Trade Print can help you produce the marketing materials that you visualize.

 

 

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